Mobile Marketing and Advertising - Mobile Marketing Magazine
WEBGlobal mobile and digital marketing information, expert advice and updates straight to your inbox. Subscribe. Stay informed with the freshest updates in digital marketing and telecoms through Mobile Marketing Magazine, your go-to source for the latest news, insightful analysis, and expert opinions.
Year in review: Mobile Marketing Magazine’s top stories of 2023
WEBDec 29, 2023 · 2023 marked another significant year for the mobile marketing industry, from controversial campaigns to the monumental rebranding of Twitter to X. We round up some of our most-read stories on Mobile Marketing Magazine from 2023 so you can take a look back at some of the biggest news stories from the past year and head into 2024 fully up …
Data: Mobile marketing industry to generate $184.5m in 2024
WEBJan 2, 2024 · The mobile marketing industry is predicted to generate $184.5 million this year, new data has revealed. According to Future Market Insights (FMI), this rapid growth is driven by technology advancements, consumer behaviour shifts, and global expansion. Subscribe to Mobile Marketing Magazine.
2021 Mobile Marketing Predictions
WEBMar 8, 2021 · Some of these shifts will continue for years to come. How will brands continue to support changing consumer preferences through mobile messaging in 2021? This whitepaper from mGage discusses…. 1. Mobile landscape predictions. 2. Research supporting the use of mobile. 3. Popular use cases for 2021.
The Future in Focus: Top 4 mobile trends to watch in 2024
WEBIn 2024, game developers are racing to expand their presence in international markets. Leading advertisers aim for global user acquisition, requiring adaptable monetisation strategies and region-specific models, blending In-App Purchases (IAP) and In-App Advertising (IAA). The rise of platforms like Xiaomi Game Centre signifies on …
News Archives - Mobile Marketing Magazine
WEBNo more mobile marketing – is app marketing dead as everything becomes digital marketing? Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms. Download now.
Four ways to enhance mobile creative - Mobile Marketing Magazine
WEBApr 27, 2022 · Here, we explore four ways marketers can enhance mobile creative to make ads more memorable and, ultimately, deliver higher-performing campaigns. 1. Embrace the native functionality of mobile. With almost half of all internet users (42.7%) using ad-blocking tools, it’s clear that the majority of ads are designed to aggravate users rather than ...
Interview: Samsung Marketing and Omnichannel Director Annika …
WEBJan 18, 2024 · Mobile Marketing Magazine sits down with Samsung’s Marketing and Omnichannel Director, Annika Bizon, to discuss the monumental launch of the S24 series, marking a new era for Samsung, thanks to the increased use of AI and connecting with diverse audiences.. Yesterday, the technology giant unveiled the new Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24, unleashing new mobile experiences with ...
Stay ahead of the game: 5 mobile marketing trends to look out for …
WEB2024 is here, and with it comes many fresh ideas and opportunities for refining your app marketing strategy. Staying up to date with the latest trends and advancements is pivotal to ensuring your marketing strategies don’t fall flat this year.
Mobile messaging in 2021 - Mobile Marketing Magazine
WEBPinder Takhar, Director of Marketing at mGage, offers advice on how to adapt your mobile messaging strategy in line with changing consumer behaviours, many of them heavily influenced by the pandemic.. 2020 was a significant year for business messaging, as we saw an upward trend in its usage. It quickly became an indispensable communication channel for brands to stay connected with their ...