Weber Shandwick and Golin saw “continued growth” in the quarter, which was an overall disappointing period for IPG.

With every major evolution, you can point to a specific turning point. When it comes to generative AI and its impact on ...

Ariana Grande, who stars as Galinda in Wicked, premiered Wicked -inspired cosmetics with her brand, R.E.M. Beauty. The ...

Brand Film Awards EMEA, the awards scheme from PRWeek and Campaign that celebrates the best brand storytelling on film, is ...

Though not inherently a voter advocacy nonprofit, Gen Z for Change has also been utilizing influencers as authentic civic ...

The new tactics, strategies, philosophes and responsibilities needed for brands to build real, lasting relationships with Gen ...

Samsung’s Home Entertainment CMO Sarah Larsen and H&R Block’s chief marketing and experience officer Jill Cress discussed their evolving marketing strategies at Advertising Week New York.

Over half of Gen Z listeners use podcasts to stay updated on the latest topics, according to the Gen Z Podcast Report from Edison Research, while 61% tune in to keep abreast of social issues. Overall, ...

PRWeek UK editor John Harrington said: "PRWeek is proud to launch this new set of awards for 2024: the PRWeek People & Places ...