For decades, Coca-Cola has used polar bears to advertise and market one of the most popular soda brands in the world. Whether images of the Arctic animal are featured on packaging or star in ...

Additionally, during the 2012 Super Bowl, the brand ran a campaign across social, TV and mobile screens to let users follow along with the iconic Coca-Cola bears in real-time while watching the game.

Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have told Newsweek, after it announced it would be ending one of its new ...

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Coca-Cola Co. has decided to discontinue its recently launched flavor, Coca-Cola Spiced, after just over seven months on the market. The Atlanta-based beverage giant announced the decision on ...

TV and mobile screens to let users follow along with the iconic Coca-Cola bears in real-time while watching the game. The initiative also tied into Coca-Cola?s Arctic Home campaign to encourage ...

Coca-Cola Consolidated, Inc. engages in the production, marketing, and distribution of nonalcoholic beverages. Its products include sparkling and still beverages as well as energy products and ...

Coca-Cola is to test a paper bottle as part of a longer-term bid to eliminate plastic from its packaging entirely. The prototype is made by a Danish company from an extra-strong paper shell that ...

Coca-Cola might be the world’s most recognizable brand. But what would it be with only half the name? An Indigenous business in Colombia, acting, it says, “in defense of the coca leaf,” is ...

Coca-Cola is discontinuing the production of its new Spiced flavor just six months after the soda hit shelves, marking the end of a disappointing attempt to attract younger drinkers. The company ...

Coca-Cola is an iconic name with a strong history, but its shares are up over 20% in the past 12 months. PepsiCo has many similarities, but its stock has gone nowhere for a year and its dividend ...