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Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have ...

Pepsi went all in: using celebrity endorsements, catchy ad music, and teasing Coke ... New Coke was pulled off the shelves and old Coke–rebranded as Coca-Cola Classic–was back.

As I steered the “Rascal” loaner cart through the GBird lobby (Giant Eagle on Goucher Street in Johnstown), a gaudy display caught my eye. “Limited Edition. Oreo Coca-Cola! Zero Sugar” I sat imagining ...

Not every marketing campaign hits the mark, and we know that. Some “fails” turn into “infamous fails” that teach us valuable ...

Coca-Cola Spiced, a blend of the classic Coke taste with raspberry notes ... introduced the new fizzy drink to Americans with a huge ad campaign, stating it was designed to appeal to Gen Z ...

A classic Cody, Wyoming, stainless steel diner spent decades feeding people under many owners and names. Now it’s been ...

Ladies and gentlemen… this is really, really, bad.

More than 20 million euros have been invested in the redevelopment. The redevelopment will retain a link to the site's ...

Coke has tried to add a bit of fizz to its soda sales by signing partnerships with spirits makers to produce canned versions of classic cocktails that use some of its most popular soft drinks.