Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have ...

The Variety 10: Entertainment Advertising Leaders identifies individuals whose creativity and guidance has led some of the ...

Uncommon Stockholm’s first piece of work for the brand positions Coca-Cola as the perfect partner to tacos no matter where ...

Pepsi went all in: using celebrity endorsements, catchy ad music, and teasing Coke for being the drink for older folks. By the early 1980s, Coke had lost its hold on the soda market and only had ...

Coca-Cola's new campaign highlights how football unites people from different walks of life. Through a series of ads, it ...

Two members of Congress are calling out Coca-Cola, PepsiCo and General Mills over shrinkflation – reducing the size of their ...

Coca-Cola’s #TakeATaste campaign is a shining example of how mobile coupons can drive product trial and engagement among Gen ...

By Parker Herren - 10 min 20 sec ago By Bradley Johnson - 29 min 35 sec ago By Tim Nudd - 1 hour 52 min ago By Jon Springer - 4 hours 22 min ago By E.J. Schultz - 6 hours 22 min ago By Ad Age ...

Keep Scotland Beautiful and Strathclyde University have announced a collaboration to understand the recycling habits of ...

Reliance Consumer Products has reintroduced Campa Cola with a new campaign and competitive pricing. The brand, now owned by ...

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Entertainment Advertising Leaders identifies individuals whose creativity and guidance has led some of the most impactful ...