I Introduction In today digital age having a strong online presence is crucial for businesses of all sizes A well-designed website is not just a virtual business card it an essential tool for engageme ...

For decades, Nottingham Building Society had maintained a strong visual connection to its home city in the form of a logo ...

Well, he knows of course that being in a rock band can be fun, but having a brand is what creates longevity, and money. What ...

In today fast-paced work culture creating a lively and engaging office environment is more important than ever One way to achieve this is through the use of aesthetic neon These colorful and eye-catch ...

In a world dominated by visuals, it’s time for brands to reconsider their marketing strategies by implementing sound-first ...

If you want to succeed as an eCommerce brand, you shouldn’t just focus on the quality of your products. A good marketing ...

“Mountain Dew is reclaiming the mountain with a new logo and visual identity that is synonymous with adventure, celebrating ...

The NWSL witnessed one of the great rebrand failures this week - but over in MLS, there is a long history of relaunches gone ...

The recent launch of Tiger Woods' new clothing line, "Sun Day Red," has ignited something of a debate in the worlds of golf and trademark law.

In today’s highly competitive market, standing out as a brand requires more than just offering great products or services.

Here lies the roadmap to mastering online brand presence with actionable advice from the field’s leaders. An often-overlooked ...