For decades, fast food companies have used mascots to entice customers but not all of them have stood the test of time. Here ...

From FIFA's latest design to a hot AI startup's barely-there branding, recent examples show how a logo—any logo—can make a ...

The comfortable pajamas of predictability and “best practices” are useful on occasion, but have limitations as a default ...

The simple Harris-Walz campaign signs looked like a first draft. Certainly they would get a makeover soon, I figured.

Sales grew by 3% the week after the game. The company sold 21 million more toaster pastries in the eight weeks after the ...

With so many businesses using GenAI, you run the risk of sounding just like everyone else. And what is content really for, if ...

Find the latest MLB playoffs news from Fast company. See related business and technology articles, photos, slideshows and videos.

Corporate logos. Apple is turning its devices into more of a marketing platform for businesses and letting companies show you their branding in both emails and calls. In future, companies will also be ...

Presidential candidates have often invoked McDonald's during their runs for the White House, both as a place to eat and as a ...

Fast Retailing's record earnings highlight Uniqlo's success with functional basics, setting trends while leveraging Japanese ...

A young Finnish company specializing in hydrodynamic electric watercraft called Foil.One has introduced its flagship product, ...

Matt Garman told staff that returning to the office five days a week would recapture Amazon's pre-pandemic culture.