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Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have ...

Dubbed “Cola Wars,” the film will feature everything from Michael Jackson’s 1984 Pepsi commercial accident ... In 2024, the classic Coca-Cola remains the soda leader and Dr Pepper recently ...

Not every marketing campaign hits the mark, and we know that. Some “fails” turn into “infamous fails” that teach us valuable ...

Pepsi went all in: using celebrity endorsements, catchy ad music, and teasing Coke ... New Coke was pulled off the shelves and old Coke–rebranded as Coca-Cola Classic–was back.

At a local store called Thirst, she tried a classic dirty soda combination ... array of ways to express your silly drink ...

Coca-Cola Spiced, a blend of the classic Coke taste with raspberry notes ... introduced the new fizzy drink to Americans with a huge ad campaign, stating it was designed to appeal to Gen Z ...

COCA-COLA has confirmed the return of one its limited edition drinks just in time for Christmas after it was axed four year ago. One fan described the drink as their “favourite ever” ...

As I steered the “Rascal” loaner cart through the GBird lobby (Giant Eagle on Goucher Street in Johnstown), a gaudy display caught my eye. “Limited Edition. Oreo Coca-Cola! Zero Sugar” I sat imagining ...

For many, it’s a flavor of college parties or perhaps a favorite beach cocktail. Now global brands Coca-Cola and Bacardi are teaming up to make rum and Coke in a can.

The soda brand, which is under new leadership at the brand and corporate levels, is “taking big swings” and leaning into a challenger mindset, brand executives said. These are hardly new concepts for ...

Coke has tried to add a bit of fizz to its soda sales by signing partnerships with spirits makers to produce canned versions of classic cocktails that use some of its most popular soft drinks.