New Coke was pulled off the shelves and old Coke–rebranded as Coca-Cola Classic–was back. How did Coca-Cola get it so wrong when the market research surrounding taste was so promising?

Launched just six months ago to meet younger consumers' preferences for spicier products, the raspberry-flavored cola is ...

Launched at a New York media event and with an ad campaign in February, the company described Spiced—an attempt to attract younger consumers—as having a "classic taste of Coca-Cola with ...

She went line dancing at Broken Spoke, shopped for cowboy boots, and ruined a perfectly good Diet Coke. While dining at La Barbecue (the best barbecue in Austin, FWIW), Lipa poured a can of Diet ...

Frozen cherries are blended with Coke (both frozen into cubes and straight ... to be the tastiest additions that complement ...

The Coca-Cola Company is always innovating, periodically releasing new products for consumers to try and ranking among the ...

Coca-Cola sparked backlash after reportedly banning the words 'Jesus' and 'Trump 2024' from its personalized cans - while seemingly allowing support for Kamala Harris and 'Satan' and 'Allah'.

Billy Joel even referenced it in his 1989 song “We Didn’t Start the Fire.” In 2024, the classic Coca-Cola remains the soda leader and Dr Pepper recently edged ahead of Pepsi for No. 2 ...

The Minnesota Gophers volleyball team took care of business without any problem Thursday night, sweeping Long Island University 25-17, 25-14, 25-16 in the opener of the Diet Coke Classic.

The question of whether Coca-Cola cut ties with Taylor Swift over her endorsement of Kamala Harris has sparked significant speculation. Many are examining the implications of such a move.

The No. 19 Minnesota Golden Gophers (4-3) swept the Auburn Tigers (6-1) in the Diet Coke Classic on Friday night at Maturi Pavilion in Minneapolis. It comes after a Gophers sweep of St. Thomas in ...